Inflatable Moonwalk Advertising Questions for Bounce House and Moonbounce sales

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Advertising Questions List of Categories

Newspaper Ads
Chamber of Commerce
Word of Mouth
Radio and TV
Business Cards
Free Setups
Doorhangers
Yellow Pages
Do I really need a website? And where can I get one?

Newspaper Ads

Newspaper ads can be very successful form of advertising. It is usually fairly expensive, ranging in the few hundred dollars to serveral thousand for a nice color ad. You can look into getting small text ad's in the papers "service" section or even sparatically through the classifieds. This can be very effective and not cost an arm and a leg.

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Chamber of Commerce

Your local Chamber of Commerce is a great resource for a small business owner. The advertising that the Chamber of Commerce provides is unique, They usually have a list of business's that they provide to local citizens when they call looking for the hard to find business's (Like moonwalk rentals). They also usually provide mixers, breakfasts and other social events. This is a great oppurtunity to network with other local business's. The cost can be a bit pricey but there are many benefits that should be considered.

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Word of Mouth

This is probably one of the most powerful forms of advertising and its FREE. When people are happy with your service they will tell there friends when they are having there parties for the little ones. Your word of mouth campaign should not be taken lightly. You need to make it a habit to let everyone know about your business. You will be amazed at the response you get from this. A nice little trick is to tell people "If you know someone who would like to rent a moonwalk make sure they tell me you sent them and I will give them an automatic discount." This gives people the sense that they can get thier friends a "special deal" they will be more likely to tell them about you.

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Radio and TV

Radio and TV are obviously very powerful forms of advertising. The main problem with using these advertising forums is the cost involved. You will need to invest in the creation of your commercial, and then afford the airtime. Radio is definitely the cheaper of the two, you usually go down to their studio and record your commercial. Although you should expect to pay several hundred dollars each time your commercial airs. Each area is different. And the cost of advertising varys greatly with the demographics of the area. It is not a bad idea to call your local radio and television stations to ask about advertising. Many stations have specials prices for lower income local business's. Before even considering getting a radio or tv ad you need to be sure your company is prepared for an intense

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Business Cards

Business cards are not optional. You will be asked for cards ALL THE TIME. Be sure that you and your drivers are always fully stocked. Get the full color cards and put as many picture of your inflatables on the front and back. Many units have business card holders on the units, be sure to keep these stocked up

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Free Setups

Try seeing if you can find a place to setup that is on a major road or across from an elementary school. Perferable when school is getting out. This only works if you have a good sign on your unit

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Doorhangers

This is an excellent form of advertising. It is inexpensive and the results are usually suprising.

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Yellow Pages

The yellow pages will definitely result in rentals. This is a fact. Although it is a very expensive form of advertising. Just a small text listing of your business in the yellow pages is going to cost you about $20 a month. If the competition is doing full color ads. You will not receive nearly as many calls. Full color ads the size of a half a business card is going to run around $200 month. Sometimes you can hold out on placing your ad with hopes that they will offer a color upgrade or some other incentive to get you to advertise. Another draw back with this form of advertising is during the winter you are still paying $XXX amount of money without many rentals to cover the cost. Furthermore a good website can result in as much if not more business. But any established business should be in the book.

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Do I really need a website? And where can I get one?

You absolutely need a moonwalk rental website. It doesn't need to be much but it does need to be online. You can get free website from many places on the internet. You will be getting ALOT of your business off of the internet. If you have a little bit of knowledge about html and webservers. You should have any problems getting a website up and running for a minimal cost compared to other forms of advertising. Be sure to put pictures of your moonwalks on the website. This way when you are talking with someone on the phone you can just give them your website address and they will be able to see what your inflatables look like. We offer a complete solution for moonwalk rental companies. Called BounceSites This package includes everything you need to run your business. Custom Designed website. your own www.your company.com and the BounceSOFT rental software.

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